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Browse all our articles on loyalty programs, customer retention strategies, and commerce insights.
Latest Articles
20 Articles
B2B5 min read
B2B Retention: The B2B Playbook
Implementation Guide5 min read
How to Build a Shopify Loyalty Program That Actually Works (2025)
Tech Review5 min read
The 5 Best Loyalty Apps for Shopify (2025 Review)
Program Strategy6 min read
Complete Loyalty Program Planning Blueprint (2025)
Advanced Gamification4 min read
Octalysis Framework: The Psychology Behind Addictive Loyalty Programs
Strategy Analysis3 min read
Beyond Points: Measuring Emotional vs Behavioral Loyalty
Strategy Analysis3 min read
The Retention Revolution: Why CAC is Killing Your ROAS
Behavioral Psychology2 min read
Variable Rewards: The Psychology of Engagement
Data Strategy3 min read
Zero-Party Data: Building Loyalty in a Cookieless World
Strategic Partnerships3 min read
Coalition Loyalty: Building Multi-Brand Ecosystems
E-commerce Trends3 min read
Tiered Rewards: Gamifying the Customer Journey
Business Models3 min read
Paid Loyalty: When Customers Pay for Premium Benefits
E-commerce Tech2 min read
Starbucks Rewards: The Fintech Company Disguised as Coffee
E-commerce Tech2 min read
Personalization at Scale: AI-Driven Loyalty Experiences
B2B Growth3 min read
B2B Loyalty: Building Partnerships That Last
Distribution3 min read
Channel Partner Loyalty for Manufacturers
Retail Case Study3 min read
Nike Membership: The Consumer Direct Offense
Community Case Study3 min read
Lululemon: Building Loyalty Through Lifestyle Community
DTC Case Study3 min read
Gymshark: Community-Led Growth and Loyalty
Beauty Case Study3 min read
Sephora vs Ulta: A Tale of Two Loyalty Programs
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